Amusing Offering: Wonky Wheels Tag

This store sign, along with its corresponding tags, invites shoppers (motivated by a mix of altruism, catharsis, and maybe a sense of humor) to partner with the store in the improvement of future shopping experiences.

Design Considerations:
How might we partner with customers to co-produce consistently high-quality experiences? (especially in ways that are tangible or immediately actionable, as opposed to surveys and feedback forms)

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